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We have a proven track record of adding value!

What We’ve Accomplished

As a result of our relentless pursuit of a strategic edge, we’ve partnered with our clients to successfully develop new products, shape new brands, explore and develop line extensions, expand or refine targets, reposition flagging or older brands, and develop both award winning and effective advertising.

A Few of Our Recent Successes

Drove overall share gains for number three brand in food category by leveraging marketing programs in 25 critical markets.

Repositioned number two brand in health & beauty category. Turned around declining sales and share to claim number one position in category.

Highly successful ad campaign developed for leading automobile brand whose consumer perception and image had softened, with accompanying sales declines. Post campaign, sales grew dramatically.

Using new-to-the-world technology, created a new product and marketing “package” in the household products category that fit consumer needs. Unprecedented BASES scores and future launch date.

Our partnership with one company led to a corporate wide change in philosophy that leveraged shopper insights as the platform for its entire communication platform.

Our Passion Recognized

  • 2010 GOLD EFFIE AWARD

    By uncovering young adult male target’s inner struggle, SmartThink enabled client to produce popular campaign: “Real Talk” 2010 GOLD EFFIE AWARD

  • 2009 GOLDEN LION AWARD

    SmartThink’s understanding the power of intergenerational connections helped client leverage results to win: “Grandma’s Hands” 2009 GOLDEN LION AWARD

  • 2007 QUALITATIVE EXCELLENCE AWARD

    Strategic analysis by SmartThink enabled client to develop new online business opportunity. SmartThink was honored with TBS Marketing Science Qualitative Excellence Award